Customized Digital Circular
Created to replace the impersonal print circular, LocalAd provides customers an engaging and visually rich experience with locally-relevant, dynamically-priced offers. Focus on customers' preferred stores to give them a personalized online shopping experience with insight into deals at their selected favorite store.
- Sears.com had moved away from print and PDF weekly ad circulars and sought a more interactive and customized shopping experience for Sears app users
- Create a more interactive pre-shopping experience with hyper-local, dynamically-priced offers based on preferred Sears store
- Shopping lists could be curated within the app and used in store
How I Made a Difference (WIP)
Desktop & Mobile App